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Factors Influencing Tourism in the Caribbean

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    Global Economics

    • Since the global financial crisis, which began in 2008, the Caribbean Basin has seen a slight decrease in visitation due to higher unemployment, particularly in major markets such as the United States.

    Weather Patterns

    • Hurricanes and major tropical storms impact tourism in the Caribbean a great deal. Hurricane season in the Caribbean is June1 to November 30. In Caribbean islands where major storms are rare, such as Curacao, tourism remains unaffected by weather.

    Oil Prices

    • As the price of crude oil increases, airlines cut back on flights to the region. This reduces access to the Caribbean Basin, resulting in a lower tourism rate.

    Promotion

    • The CTO has increased the marketing and promotion of the Caribbean region, with more emphasis on Internet social websites, online booking agencies and international marketing offices.

    Incentives

    • More deals and incentives by host countries attract more visitors. The CTO aims to provide attractive vacation packages to travelers, especially during holidays and the off-season.

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