How to Profit From a Freelance Direct Mail Copywriter
You know most internet marketers don't really connect profit with direct mail.
But the truth is they should! Do you know why? Well there are really two reasons.
The first reason is simple: it works and has been working for a very long time.
The second reason is that its untapped.
This means that internet marketers like you and I can get back the "old" way a marketing and generate a new source of income.
You see, when the internet was made, everyone flooded websites with sales-letters and advertising.
If you already have a business that's making a decent amount of income online, using direct mail and using direct mail correctly, will help expand your business by leaps and bounds.
How can you do this with a copywriter? Read on and I will show you.
So your first step is really not hiring the wrong gal: The very first thing you want to look for is who they actually learned from.
If you can't easily find this on their website, simply ask in the consultation.
If they mention Gary Halbert or John Carlton or someone like that, these are good signs! Next look at the sales-letter on their site.
From this, I want you to judge the feel of it.
How personal is it? How much do you think it applies to you and your situation.
The reason I want to you measure this is because the chances are they will probably be selling your product in the same fashion.
So, if they can't personalize their letter to sell their services to you, how can they sell your stuff to others? Get on a consultation with the direct mail copywriter: I want you to mostly sit back and listen to the questions he's asking you.
Talented copywriters really want to know about your business and how you do what you do.
The more curious he is, the better.
And I don't want you to hold anything back either.
Give him more information than he asks for.
Hold nothing back...
bombard him with information about you and your business and what you want.
At the end your goal is to judge their plan: Ask them to walk you through it and see how they explain this to you.
The better explanation he gives you, the better candidate this will be for your business.
You see, you also want to judge the synergy with the copywriter.
Chances are that this project might take 20-30 days.
I don't want you to sign a contract and find out that you two just can't work together.
If you follow all these steps, you will be well on your way to make huge returns with the copywriter.
But the truth is they should! Do you know why? Well there are really two reasons.
The first reason is simple: it works and has been working for a very long time.
The second reason is that its untapped.
This means that internet marketers like you and I can get back the "old" way a marketing and generate a new source of income.
You see, when the internet was made, everyone flooded websites with sales-letters and advertising.
If you already have a business that's making a decent amount of income online, using direct mail and using direct mail correctly, will help expand your business by leaps and bounds.
How can you do this with a copywriter? Read on and I will show you.
So your first step is really not hiring the wrong gal: The very first thing you want to look for is who they actually learned from.
If you can't easily find this on their website, simply ask in the consultation.
If they mention Gary Halbert or John Carlton or someone like that, these are good signs! Next look at the sales-letter on their site.
From this, I want you to judge the feel of it.
How personal is it? How much do you think it applies to you and your situation.
The reason I want to you measure this is because the chances are they will probably be selling your product in the same fashion.
So, if they can't personalize their letter to sell their services to you, how can they sell your stuff to others? Get on a consultation with the direct mail copywriter: I want you to mostly sit back and listen to the questions he's asking you.
Talented copywriters really want to know about your business and how you do what you do.
The more curious he is, the better.
And I don't want you to hold anything back either.
Give him more information than he asks for.
Hold nothing back...
bombard him with information about you and your business and what you want.
At the end your goal is to judge their plan: Ask them to walk you through it and see how they explain this to you.
The better explanation he gives you, the better candidate this will be for your business.
You see, you also want to judge the synergy with the copywriter.
Chances are that this project might take 20-30 days.
I don't want you to sign a contract and find out that you two just can't work together.
If you follow all these steps, you will be well on your way to make huge returns with the copywriter.
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