Are you one of the millions who either uses Facebook or is thinking about using it to promote your business? If so, there are some key strategies, tips and techniques you should follow when using Facebook or other social media sites for business marketing.

• Use it to let people know what you are working on.
  
• Add links to the article/video/website in order to provide relevant information that is valuable.
  
• Give a brief description of what it is you are doing and what your clients do.
  For example, if you have a used car dealer that is a client, mention them and the business name.
  
• Promote the fact that you are working to build an online ad for new inventory and give a link to the ad.
  
• Put a short note saying that if anyone knows anyone looking for a car, your client will give them a deal.
  
• Promote your company by telling your friends and fans what you are doing for your clients.
  
• If you use Keyword Marketing, make a posting when you find a new tip.
  People have received business deals just from this tip.
  Friends or fans either need help with their business, or can refer you to someone they know.
  

The biggest factor is making your Facebook marketing efforts about you, not the business and not the promotion.
Do not try and use it as a platform to make a "hard sell" or you will turn away your fans and friends and alienate other associates from your page.
It is all about being social, i.
e.
social media networks at their best.
If you are out to attract prospective customers and develop your online presence and exposure using social media and Facebook, you owe it to yourself and the financial future of your business to learn everything you can about social media.
Do you want to learn more about Social Media? If so, read about and download my brand new free industry research white paper Social Media: A Primer [http://drdavehaleonline.
com/blog/new-social-media-research-white-paper/].