For those who start a dollar store maintaining the right product mix is always a challenge.
As dollar store sales build, many are overwhelmed just to keep adequate inventory levels in their store.
They lose sight of the importance associated with properly managing all aspects of the merchandise in their store.
Yet getting back to the basics of buying and displaying exactly the right product mix is critical to continually building sales to the next level.
Read on for several of the most critical of the basic steps to take in your store.
Always have core merchandise in stock and available for your shoppers.
When you start a dollar store be sure to learn the core products your shoppers need.
Many of these fall into the consumables category.
They include household cleaners, paper products, many health and beauty items and more.
These items must always be in stock.
They bring shoppers back time and again.
Shoppers often add items from other departments to their purchase even though they originally came in seeking only that one core consumable item.
Mix in name brand merchandise to keep customer excitement high.
Name brands cost more.
Yet name brands add a great deal of credibility to you and your business.
Carefully display a few name brand items in every department of your store to build sales higher and higher.
Continually bring new merchandise into your store.
When you first start a dollar store everything is new.
As your store matures, periodically adding a few new items to the mix serves to keep shoppers happy and interested in returning to your store.
And of course they will often add these new products to their purchase while there.
Scatter specials and bulk merchandise displays to spice things up.
Your shoppers are always on the lookout for great bargains.
Always be looking for opportunities to bring in super values for the money to satisfy this need.
Don't forget to add bulk displays and prebuilt displays of merchandise as well.
Then watch as your sale levels quickly grow to new levels.
Include a variety of complementary merchandise to build additional sales.
This is one of the easiest strategies to build the size of the average transaction.
Simply add a good selection of complementary products beside core items shoppers seek.
For example, add a good assortment of sponges, brushes, spray bottles and scrubbers beside your household cleaners and watch them fly off the shelf.
To your success when you start a dollar store!