If Nike uses social media to grow their business, should you, an aspiring business owner also use social media? In the recent NBA 2011 playoffs finals, Nike used a social media data visualization tool called "epic" which allowed them to see which players and teams got the most tweets per hour.
The data visualization application, displayed which Nike sponsored player got the most tweets per hour.
Nike used this data to place links for the shoes the players were wearing during the games.
This meant that highly targeted consumers who visited the site would see sneakers of the most popular players tweeted through social media.
In addition, on Nike's webpage, there was an option to tweet the page about the most popular player's shoes.
As a result of this campaign Nike saw incoming clicks for Jordans and Fly Wades, which is Dwayne Wade's signature shoe, especially during Game 3, when Wade dominated parts of the game.
Shares and Comments Affect Search Engine Rankings of your Website and Blog The key is learning.
You see, I'm a firm believer that in life, what we are attempting is a direct reflection of what we're expecting.
Many people wait for the 'right time' to get up and take action, while life passes them by and the right time never comes.
This is especially important in the world of online marketing.
Recently, Google made it quite clear that they're now using social media statistics of websites and blogs in order to determine the relevance of these sites.
This simply means that social media has an impact on how a particular site ranks on the internet in Google's search engine.
What does this mean if you're just getting started? If you're entirely new to online marketing and the whole array of internet marketing lingo thrown around the place, you might be a bit intimated with all these changes.
Don't worry though, there are top internet marketers, network marketers and leaders in the home based business industry who are more than willing to share everything it takes to succeed online.
How To Use Social Media If you're already own a website.
If you already have a website, there is no doubt that you've come across the age old question of, 'how do I get traffic to my blog?' The answer is quite simple really.
Content.
In the world of internet marketing and promoting your business online, content is king! Literally, you will get stuck and receive no traffic, leads, customers or sales if you don't have content.
When you do have content though, your aim should now be to promote your content like crazy.
This is where TribePro comes in.
TribePro is a free way to expose your content to as many people as possible, with very little effort.
How Does TribePro work? TribePro is an online community, which helps you get your blog, websites, articles, videos and other content, shared by other users on their social media sites, which increases your online presence.
As your content gets shared on the internet by other users, your exposure increases exponentially which leads to more leads, customers and sales for you.
It is really that simple.
With the recent changes in Google and the power of social media, the most efficient way to gain online exposure is through social media sharing.