Why Your Business Has to Have a Facebook Page
Over the last year or so Facebook has changed the way you can market on their platform.
If you still have a Facebook profile which you use for marketing purposes then you should definitely turn that into a Facebook page.
Facebook is now obligatory.
If you decide not to have a Facebook presence, it's not just that you'll lose lots of traffic which your competitors will be wading in, you're business will lose credibility with an absence of a page.
Facebook now makes it possible to change a profile into a page.
This turns all your added friends into people who have liked your page.
Facebook pages are public.
This means they are indexable in the search engines, so this is another great avenue for traffic, on top of the millions of Facebook users.
Also you can get a free backlink to your website or blog, by linking back on your page.
It is very powerful in engaging your readers.
I would say more powerful than twitter.
When someone has liked your page, they will receive your updates in their news feed.
They can then comment on your update or if they think their friends will like it, they can share it with them.
If they decide to comment on your post then all their friends will see this.
Plus, with the option for them to share your content, you have a much further reach than your immediate fan base.
You can also use your page to post on other Facebook pages.
This means you can appear as your business and comment on other businesses content.
Other pages will often share your content if you're taking the time to have useful input on your wall.
All this means that you will keep attracting people to your page.
Every time someone goes to your page and decides to like it all their friends are notified.
Everything with the new Facebook page is designed to capitalise on the viral nature of the internet.
So if you make sure you're there, making an effort to converse and sharing great content you will reap the rewards.
From what you have read here you can see how powerful this is, and how you can build a fan base for free.
If you make sure you're engaging in conversation on your page and others, you will be able to build a fan base at an exponential rate.
And, ultimately, using your Facebook page you will be able to drive lots of traffic to your own blogs, websites or squeeze pages.
If you still have a Facebook profile which you use for marketing purposes then you should definitely turn that into a Facebook page.
Facebook is now obligatory.
If you decide not to have a Facebook presence, it's not just that you'll lose lots of traffic which your competitors will be wading in, you're business will lose credibility with an absence of a page.
Facebook now makes it possible to change a profile into a page.
This turns all your added friends into people who have liked your page.
Facebook pages are public.
This means they are indexable in the search engines, so this is another great avenue for traffic, on top of the millions of Facebook users.
Also you can get a free backlink to your website or blog, by linking back on your page.
It is very powerful in engaging your readers.
I would say more powerful than twitter.
When someone has liked your page, they will receive your updates in their news feed.
They can then comment on your update or if they think their friends will like it, they can share it with them.
If they decide to comment on your post then all their friends will see this.
Plus, with the option for them to share your content, you have a much further reach than your immediate fan base.
You can also use your page to post on other Facebook pages.
This means you can appear as your business and comment on other businesses content.
Other pages will often share your content if you're taking the time to have useful input on your wall.
All this means that you will keep attracting people to your page.
Every time someone goes to your page and decides to like it all their friends are notified.
Everything with the new Facebook page is designed to capitalise on the viral nature of the internet.
So if you make sure you're there, making an effort to converse and sharing great content you will reap the rewards.
From what you have read here you can see how powerful this is, and how you can build a fan base for free.
If you make sure you're engaging in conversation on your page and others, you will be able to build a fan base at an exponential rate.
And, ultimately, using your Facebook page you will be able to drive lots of traffic to your own blogs, websites or squeeze pages.
Source...