Dot Eco TLD
Top level domains, or TLDs, are the recognizable suffixes found in internet addresses, such as .
com, .
org, or .
edu.
The astonishing growth of the internet over the past decade alone has given rise to a corresponding need for more specific TLDs to help clearly identify businesses and organizations and steer internet traffic effectively.
ICANN, the Internet Corporation for Assigned Names and Numbers, will shortly hear a petition for new TLDs.
Several organizations, among them Dot Eco LLC, will petition ICANN to allow for the addition of a new TLD, .
eco, which would be an umbrella address for all ecological and environmental causes and organizations.
.
eco's proponents include a variety of prestigious and informed environmental representatives, including former U.
S.
Vice President Al Gore.
A .
eco TLD would harness the benefits of conglomeration-in this case, an ability to rapidly and effectively raise funds and develop ideas-by allowing everyone in the environmental movement a designated place to communicate with and monitor each other.
One of the primary goals of environmentalists is to stop climate change and preserve the earth's livable habitat, not only for the continuation of other species, but most importantly, for the survival of humanity itself.
Because the internet has become one of the most important ways in which people communicate with each other, the implementation of an effective environmental TLD is of the highest priority.
Currently, there are other environmental movements who wish to petition the ICANN for a .
green TLD.
The proposed .
green TLD is not as effective as the .
eco TLD because it is of much a longer string length.
Years of internet testing and research have revealed that longer string TLDs are far more problematic technically than the shorter, two to three letter TLDs.
New TLDs are of benefit to other non-environmental causes as well.
Although TLDs demarcating individual countries are currently in use (popular examples include .
de for Germany, .
us for the U.
S.
) some major cities have proposed that they receive TLDs so that they may easily identify themselves amongst the slew of goods and services currently offered on the internet.
Highly individualized TLDs will reduce the incidences of people or companies in different geographical locales having to compete for the same name.
While this article does not advocate opening the doors to any and all TLD newcomers, the need for a basic change in thinking is clearly evident, especially in the area of environmental and ecological concerns.
If we do not band together effectively as a cohesive unit to solve the biggest and most complex problem humanity has ever faced, we will likely perish because of climate change.
As laid out eloquently on the www.
supportdoteco.
com website, introducing a .
eco TLD will help to focus and streamline environmental preservation efforts, allowing us a chance not only for increased communication, but ultimately for our survival as a species.
com, .
org, or .
edu.
The astonishing growth of the internet over the past decade alone has given rise to a corresponding need for more specific TLDs to help clearly identify businesses and organizations and steer internet traffic effectively.
ICANN, the Internet Corporation for Assigned Names and Numbers, will shortly hear a petition for new TLDs.
Several organizations, among them Dot Eco LLC, will petition ICANN to allow for the addition of a new TLD, .
eco, which would be an umbrella address for all ecological and environmental causes and organizations.
.
eco's proponents include a variety of prestigious and informed environmental representatives, including former U.
S.
Vice President Al Gore.
A .
eco TLD would harness the benefits of conglomeration-in this case, an ability to rapidly and effectively raise funds and develop ideas-by allowing everyone in the environmental movement a designated place to communicate with and monitor each other.
One of the primary goals of environmentalists is to stop climate change and preserve the earth's livable habitat, not only for the continuation of other species, but most importantly, for the survival of humanity itself.
Because the internet has become one of the most important ways in which people communicate with each other, the implementation of an effective environmental TLD is of the highest priority.
Currently, there are other environmental movements who wish to petition the ICANN for a .
green TLD.
The proposed .
green TLD is not as effective as the .
eco TLD because it is of much a longer string length.
Years of internet testing and research have revealed that longer string TLDs are far more problematic technically than the shorter, two to three letter TLDs.
New TLDs are of benefit to other non-environmental causes as well.
Although TLDs demarcating individual countries are currently in use (popular examples include .
de for Germany, .
us for the U.
S.
) some major cities have proposed that they receive TLDs so that they may easily identify themselves amongst the slew of goods and services currently offered on the internet.
Highly individualized TLDs will reduce the incidences of people or companies in different geographical locales having to compete for the same name.
While this article does not advocate opening the doors to any and all TLD newcomers, the need for a basic change in thinking is clearly evident, especially in the area of environmental and ecological concerns.
If we do not band together effectively as a cohesive unit to solve the biggest and most complex problem humanity has ever faced, we will likely perish because of climate change.
As laid out eloquently on the www.
supportdoteco.
com website, introducing a .
eco TLD will help to focus and streamline environmental preservation efforts, allowing us a chance not only for increased communication, but ultimately for our survival as a species.
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