Secrets of Article Marketing - How to Drive Traffic With Article Marketing
It is becoming harder to drive massive traffic to your site in today's internet marketing environment.
But if you want to succeed online it is vital that you learn the techniques necessary or you will fail.
Even if you have a perfect web site that converts highly, even if you have a number of products that sell well, a good level of traffic is still important to your success.
And at the end of the day it is traffic that brings in the income.
If you are using PPC or running adverts the traffic you generate is somewhat unqualified.
Traffic is traffic no matter where it comes from but when it originates from any of these the quality of the traffic is so inferior that it is almost a waste of time and it can prove very expensive for PPC.
Readers see your very short spiel and click onto your site only to find that your offer is not what they are looking for.
And you have had to pay for the privilege sometimes as high a $1 per click A better source of traffic, a higher quality source of traffic can be derived from article marketing.
What happens is when you submit an article to the many article directories online, the search engines publish and rank your article according to your chosen keywords.
If you choose your keywords wisely your article can appear in the top ten search results especially in Yahoo!, Google and MSN and this can happen within hours.
Now the traffic that you generate through this method is usually very targeted and responsive.
You see a visitor to your site would have had to type in a keyword or search formulae in order for your article to appear.
Then they would have had to read through your article all the way to the end to read your 'call to action' and to click on your link.
And in so doing that reader is not only interested in what you have to say but they are keen to find additional information.
Your website will also benefit from these articles in way of additional back links which again will help you appear in the top ten search results.
Can you see now why article marketing is so much more powerful at driving traffic than PPC or ezine advertising and besides the time you must put in to create them submitting articles is pretty economical.
But if you want to succeed online it is vital that you learn the techniques necessary or you will fail.
Even if you have a perfect web site that converts highly, even if you have a number of products that sell well, a good level of traffic is still important to your success.
And at the end of the day it is traffic that brings in the income.
If you are using PPC or running adverts the traffic you generate is somewhat unqualified.
Traffic is traffic no matter where it comes from but when it originates from any of these the quality of the traffic is so inferior that it is almost a waste of time and it can prove very expensive for PPC.
Readers see your very short spiel and click onto your site only to find that your offer is not what they are looking for.
And you have had to pay for the privilege sometimes as high a $1 per click A better source of traffic, a higher quality source of traffic can be derived from article marketing.
What happens is when you submit an article to the many article directories online, the search engines publish and rank your article according to your chosen keywords.
If you choose your keywords wisely your article can appear in the top ten search results especially in Yahoo!, Google and MSN and this can happen within hours.
Now the traffic that you generate through this method is usually very targeted and responsive.
You see a visitor to your site would have had to type in a keyword or search formulae in order for your article to appear.
Then they would have had to read through your article all the way to the end to read your 'call to action' and to click on your link.
And in so doing that reader is not only interested in what you have to say but they are keen to find additional information.
Your website will also benefit from these articles in way of additional back links which again will help you appear in the top ten search results.
Can you see now why article marketing is so much more powerful at driving traffic than PPC or ezine advertising and besides the time you must put in to create them submitting articles is pretty economical.
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