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Followers On Twitter

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What Is Twitter? Twitter is a social media site that allows people who follow each other to communicate through Tweets.
It is sometimes called microblogging.
The term is derived from blogging but as you are limited to 140 characters a lot of the information is concise and to the point.
Many people can't get to grips with Twitter.
They have difficulty in understanding its use.
Its implications apart from its social use are enormous.
Twittering as it is some times called is leading the way in world communication.
If something big is happening around the world, whether an important court case, political event, disaster, sporting event you are most likely to hear about it on Twitter before it hits the news.
Now on the Business side, Twitter becomes a very powerful tool as businesses compete for customer base.
If we accommodate the notion just for a minute that "customers buy from people they know and trust", you can see how important a tool twitter becomes to business as an auxiliary to their marketing strategy.
The more followers you have on Twitter the more potential customers you have as a business.
It is very simple to get followers on Twitter, the difficult task however, is to convert these Twitter Followers to paying customers.
The technique of converting Twitter Followers to paying customers is not that difficult.
If we assume that these people are following your Tweets because they have some interest in the product or service you are promoting.
Then it stands to reason that if you engage them in conversation and they get to know you and trust you, that if they need the product or service that you are promoting, they will buy from you.
Social Media has revolutionised the way we do business.
Companies like Pepsi and Starbucks are leaders in the social media field and are reaping the benefits of having thousands if not millions of Twitter followers.
It is important that smaller businesses begin to realise that they need to adopt a policy to integrate social media sites like Twitter as part of their Marketing strategy, if they want to stay a head of the pack.
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