The Internet is swarming with so many websites all promising the same things.
On social sites you see profiles of people all claiming expertise in their field of profession.
How do you cut through the noise and position yourself as an expert with something unique to offer? Have you heard the term Nichify Yourself? While that's what this article is going to help you do that and possible change your life and give you a business edge.
So lets jump right into it.
What You Need to do now...
1.
Add More Personality to your website Facebook, YouTube, and Twitter continue to be the top sites in the globe.
That means more people are spending more online time talking to other people then they do on company websites clicking on the "Buy Now" button.
Add more personality to your blog with these tips below.
* Add a video that shows you talking to your audience,This Build Trust and Likability.
* Add a close up face shot to your gravatar when your making comments or writing post, people can put a face to a post or comment.
* Stop witting headlines that sound like something from Mashable.
You don't talk to human beings In Headlines " Top 3 Killer Tools To Straight Murder Social Media.
" You can still have a unique headline that shows your personality without sounding like a magazine.
Learn to copy how magazines interest people with their headlines but still keep your personality.
The Great thing about being human is that you do business with other human beings.
It may seem funny but it's an advantage because whom else to better relate to then someone just like you? 2.
Focus On What's In It for Them.
Let's face it people are selfish.
I'm selfish, in fact I had to rewrite this article 4 times because it so many I's in it I could have started my on army.
The thing is that if you don't get down to the point,and fast, about how what your site can benefit them then it has no chance.
Look at your website and ask yourself, Why Should I care? Online you don't get the luxury of face to face with your customer.
So you people are more harsh because closing your window doesn't hurt any feelings.
But within 7 seconds you want to make it clear what your about and what's in it for them.
3.
Know your audience members better than the rest.
This is one of the biggest and missed things now these days.
Were used to seeing topics and trying to target people interested in topics but forget there are people behind those keywords.
Focus on connecting to your audience by understanding who they are and what do they really want.
We make the mistake with this all the time with Social Media.
We try to Media the Social experience.
When you're talking with someone on a social site then you have to think about why are they on here? 9 times out of 10 There there to connect and to socialize with other human beings.
But what we do is trying to tell them about our business and ignore them as a person.
And if you're doing that then your not going to connect effectively to your potential partners or customers.
So Recap of what you need to do.
1.
Add More personality to Your website 2.
Focus your Communication on what's in it for the Customer 3.
Stop Promoting Your business And Start Getting to Know your Audience.
That's it from me