What Is a Consumer Publication?
Definition:
A consumer publication is a publication intended for the general reading public (i.e. not a trade). Magazines that people read for pleasure are consumer magazines, whereas people read trade publications to get more information about the industry they work in.
Variety, for example, is a trade publication about the entertainment industry while Entertainment Weekly and TV Guide are consumer publications about entertainment.
Examples: There are some people who are voracious readers of consumer magazines.
A consumer publication is a publication intended for the general reading public (i.e. not a trade). Magazines that people read for pleasure are consumer magazines, whereas people read trade publications to get more information about the industry they work in.
Variety, for example, is a trade publication about the entertainment industry while Entertainment Weekly and TV Guide are consumer publications about entertainment.
Examples: There are some people who are voracious readers of consumer magazines.
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