How to Choose the Right MLM Network Marketing Opportunity
I cannot tell you how many times over the past 12 months I have thought to myself"What are they thinking?"or "Don't they own a calculator?" I am absolutely amazed how many good people get involved in bad "opportunities".
I understand that I have been around the network marketing industry for over 25 years, so I see things a little bit different than many, but I hope these tips will help you.
There are a few questions you should answer in the beginning of your investigation.
(1)What do you have to do to recoup your original investment? (2)What does a new distributor have to do to recoup their monthly investment (auto ship).
(3) How large of an organization do you have to build to make $1,000 a month? Find your calculator and answer the 3 questons above.
By answering these 3 questions you can eliminate at least 60% of the network marketing opportunities you evaluate.
The numbers simply won't make sense.
If you have to have an organization larger than 5 members to recoup your monthly investment, forget it!Even if you are able to make the program profitable the majority of the people who join your team won't be able to.
The next thing you have to look at is who is behind the company? What is the background of the principals? Let's face it there are a small group of people who have become financially wealthy starting MLM programs and at certain points taking the money and running.
It doesn't matter what is promised if the promises will never be delivered.
100% of zero is zero.
The next question you should ask yourself; Is this going to be a marketing plan driven company, or a product driven company?I am amazed at how many people can not objectively look at products or services.
A simple rule is this.
The more people your product appeals to the more opportunity exist.
"If people WANT what you are selling you will get rich".
I did not say if people NEED what you are selling.
Thousands of network marketing companies have come and gone who had awesome products that everyone needed, the problem potential customers didn't WANT them.
In general people are vain.
They will spend money on products and services that make them LOOK good.
If you wouldn't buy the product if you weren't associated with the opportunity, nobody else will.
"To thy own self be true" There are dozens of companies operating right now that will eventually be shut down if they ever grow big enough.
Why? Because the majority of the income made by their members is from recruiting new members and not from sell of a product or service.
Next question HOW LONG HAS THE COMPANY BEEN IN BUSINESS?A general rule is the more credible a company, the less of an opportunity exist with that company.
Along the same thought the younger the company the less likely they will be around in 5 years.
The last and MOST Important questionyou should ask yourself is who is my upline leader and what kind of proven systems do they have in place to help me develop my team?What kind of track record do they have for developing leaders on their team? Let's face it most people who get involved in network marketing companies never ask themself any of the questions above.
Network marketing truly is a relationship business and most people get involved with a particular opportunity based upon the relationship they have with the person sharing the opportunity with them.
Many leaders jump from company to company based upon the best deal they can work for themself, and pay little attention to what this will mean to their "followers".
Please understand, a network marketing company will never make you successful, YOU make yourself successful.
However it takes just as much effort to promote a company with little opportunity as it does to promote a company with tremendous opportunity.
Ask yourself the questions above, BEFORE getting involved in any network marketing opportunity and you will be ahead of the game before it starts.
I understand that I have been around the network marketing industry for over 25 years, so I see things a little bit different than many, but I hope these tips will help you.
There are a few questions you should answer in the beginning of your investigation.
(1)What do you have to do to recoup your original investment? (2)What does a new distributor have to do to recoup their monthly investment (auto ship).
(3) How large of an organization do you have to build to make $1,000 a month? Find your calculator and answer the 3 questons above.
By answering these 3 questions you can eliminate at least 60% of the network marketing opportunities you evaluate.
The numbers simply won't make sense.
If you have to have an organization larger than 5 members to recoup your monthly investment, forget it!Even if you are able to make the program profitable the majority of the people who join your team won't be able to.
The next thing you have to look at is who is behind the company? What is the background of the principals? Let's face it there are a small group of people who have become financially wealthy starting MLM programs and at certain points taking the money and running.
It doesn't matter what is promised if the promises will never be delivered.
100% of zero is zero.
The next question you should ask yourself; Is this going to be a marketing plan driven company, or a product driven company?I am amazed at how many people can not objectively look at products or services.
A simple rule is this.
The more people your product appeals to the more opportunity exist.
"If people WANT what you are selling you will get rich".
I did not say if people NEED what you are selling.
Thousands of network marketing companies have come and gone who had awesome products that everyone needed, the problem potential customers didn't WANT them.
In general people are vain.
They will spend money on products and services that make them LOOK good.
If you wouldn't buy the product if you weren't associated with the opportunity, nobody else will.
"To thy own self be true" There are dozens of companies operating right now that will eventually be shut down if they ever grow big enough.
Why? Because the majority of the income made by their members is from recruiting new members and not from sell of a product or service.
Next question HOW LONG HAS THE COMPANY BEEN IN BUSINESS?A general rule is the more credible a company, the less of an opportunity exist with that company.
Along the same thought the younger the company the less likely they will be around in 5 years.
The last and MOST Important questionyou should ask yourself is who is my upline leader and what kind of proven systems do they have in place to help me develop my team?What kind of track record do they have for developing leaders on their team? Let's face it most people who get involved in network marketing companies never ask themself any of the questions above.
Network marketing truly is a relationship business and most people get involved with a particular opportunity based upon the relationship they have with the person sharing the opportunity with them.
Many leaders jump from company to company based upon the best deal they can work for themself, and pay little attention to what this will mean to their "followers".
Please understand, a network marketing company will never make you successful, YOU make yourself successful.
However it takes just as much effort to promote a company with little opportunity as it does to promote a company with tremendous opportunity.
Ask yourself the questions above, BEFORE getting involved in any network marketing opportunity and you will be ahead of the game before it starts.
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