Discovering the Potential of Twitter As a Marketing Tool - Is it Possible to Profit and Make Money?
Twitter has become something of a phenomenon in recent months.
From Stephen Fry to Iran, Twitter has rarely been out of out of the headlines or media spotlight for the past twelve months.
There were even reports that Western government officials asked Twitter maintenance to be re-scheduled to allow its continued use in Iran during the protests.
Twitter's official response was:
Large corporate organisations are using Twitter tools and applications (apps) to monitor their Twitter Followers, with Starbucks leading the way.
Twitter is a perfect opportunity to tap into targeted market audiences by utilising world-wide exposure freely, cheaply and very easily.
Starbucks uses Twitter to send out promotional media in the form of SMS texts with voucher codes.
And this is just the tip of the iceberg: imagine the potential this can bring to a targeted, mass audience.
It is expected that many more brands will seek to promote their brands via special offers and promotions on Twitter.
However, it is also expected that the volume of spam will also increase when the potential marketing power of Twitter is realised.
Any Twitter will a large Following of thousands could be sitting on a large nectar pot of potential, and use this to exploit a vastly un-tapped market.
Anyone wanting to prosper in the Twitter phenomenon should act now, now before the bigger boys in the top playground notice and jump onto the rolling bandwagon.
I predict large bands will be willing though to pay big bucks for large, niche market Twitter audiences.
From Stephen Fry to Iran, Twitter has rarely been out of out of the headlines or media spotlight for the past twelve months.
There were even reports that Western government officials asked Twitter maintenance to be re-scheduled to allow its continued use in Iran during the protests.
Twitter's official response was:
'...So, what does this mean to the eagle-eyed marketing observer? With the exponential daily growth of the social networking tool - estimated to be attracting 10,000 to 20,000 new users (or Twitterers) per day - and with a nearly 5 million strong Twitter base, the potential of Twitter as a money making, marketing tool is in the infancy and only just being realised.
our network partners at NTT America recognize the role Twitter is currently playing as an important communication tool in Iran.
Tonight's planned maintenance has been rescheduled to tomorrow between 2-3p PST (1:30a in Iran).
'
Large corporate organisations are using Twitter tools and applications (apps) to monitor their Twitter Followers, with Starbucks leading the way.
Twitter is a perfect opportunity to tap into targeted market audiences by utilising world-wide exposure freely, cheaply and very easily.
Starbucks uses Twitter to send out promotional media in the form of SMS texts with voucher codes.
And this is just the tip of the iceberg: imagine the potential this can bring to a targeted, mass audience.
It is expected that many more brands will seek to promote their brands via special offers and promotions on Twitter.
However, it is also expected that the volume of spam will also increase when the potential marketing power of Twitter is realised.
Any Twitter will a large Following of thousands could be sitting on a large nectar pot of potential, and use this to exploit a vastly un-tapped market.
Anyone wanting to prosper in the Twitter phenomenon should act now, now before the bigger boys in the top playground notice and jump onto the rolling bandwagon.
I predict large bands will be willing though to pay big bucks for large, niche market Twitter audiences.
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